ChrisInternational sales, BaltBrand (industrial kilns)
“It takes a lot of time to find even one client who is kind of warm. What changed is that clients are now coming to me.”
26inbound enquiries in the first two months
Manufacturers: partner recruitment
Reach the distributors your agents have not.
AJC builds and runs one partner-acquisition campaign for one product, one market and one partner type. Within 7-14 days your sales team starts receiving enquiries from distributors, dealers or installers with the right market coverage, customer base and product fit.
Tell us which market and partner type you need. No obligation.
3distributors signed, ABAS
91distributor enquiries at €5, Strix
68distributor enquiries, Sage-Green
3distributors signed, ABAS
Manufacturers we have run campaigns for
Sun Electric
STRIX
WALFIELD
TEK-PAK
If you want
Run a manufacturing company with a sales team?
One campaign does all three. Stop making your sales team do the marketing too.
01
Salespeople closing partnerships, not hunting for contacts
Your team spends its week on partner evaluation and terms, not on cold-calling importers from a directory.
02
Partner enquiries with company, territory, customer base, range and timeline
Every enquiry arrives with the facts you need before a first conversation: who they sell to, where, what they already carry and when they can evaluate.
03
A separate campaign for the partner you actually need
Distributor, dealer, installer or reseller. One partner type per campaign, in the market you chose.
How it works
From the market you name to your sales team's inbox.
What happens, in order, and who does it.
Day 0the call
AJC
You name the product, the market and the partner type
Distributor, dealer, installer or reseller. One partner type per campaign. We check the partner pool can carry it first.
Days 1-7build
AJC
We build the partner offer, the ads and the application
Why a partner should carry your product, creative for that market, landing page and a form that captures territory, customer base, range and timing.
Days 7-14launch
AJC
First partner enquiries reach your sales team or agent
Company, territory, customer base, current product range and evaluation timeline, routed to your named owner.
Ongoingweekly
AJC
Weekly numbers from Ads Manager and your CRM
Enquiries, evaluations, agreements signed. Next market on proof.
Your part
Your team
Evaluate, agree terms, sign
Your agent keeps the relationship and closes the partner. We bring the new companies in.
Clients on camera
What owners say after the first campaign.
Four recorded owner interviews. Every quote is from the video, unedited.
AT MeterOwner, pellet boilers and heat pumps
“It would be stupid to say no, because the offer is just too good and you have little and nothing to lose. You should have signed up yesterday already.”
€89kshown in the CRM on about €2,500 ad spend
SUNGOManagement, solar energy
“Previously it took a longer time for us to close the sale. It went down from 10-11 months to 2 to 4 months since working with you.”
€69krevenue in 45 days
Polar BearOwner, HVAC, 18 years in business
“If you are in our country and you are our competitor, don’t do this.”
€90kin orders from one campaign
Results
Signed business first. Enquiry counts second.
Every number comes from a client message, a CRM walkthrough or a recorded interview. Tap a receipt to open it in full.
3distributors signedABAS. 88 partner enquiries, €1,683 spend, €43,200 reported annual revenue.
91distributor enquiriesStrix. French-language campaign, €522 budget, €5.74 per enquiry.
68distributor enquiriesSage-Green. Conversations opened with S-Group and Kesko.
€32kdeal closed from one enquiryRiga machinery manufacturer, about €9,500 reported margin.
7contracts signed in one monthSun Electric. 98 enquiries, €1,033 ad spend.
136enquiries in one monthAlfrēda Dārzs. €5.45 per international enquiry.
26inbound enquiries in 2 monthsBaltBrand, industrial kilns. 20+ per month sustained.
€89kshown in the client's CRMAT Meter. About €2,500 ad spend.
The full library holds five video case studies, fourteen documented results and seven screenshot receipts, each labelled with its source.
Book a call
Where we have done this
Campaigns run in 20+ countries for 90+ companies.
AJC Groupe runs paid acquisition for manufacturers and installers across Europe: kilns, solar, heating, modular buildings, packaging, machinery, food and garden products. Antoine Chedid runs the account personally and joins your calls. Numbers come straight from Ads Manager and your CRM, every week.
- Baltics and NordicsLatvia, Lithuania, Estonia, Finland, Sweden, Norway
- Central EuropeGermany, Poland, Czech Republic, Slovakia, Austria, Hungary, Netherlands
- West and SouthUnited Kingdom, Ireland, France, Spain, Italy, Croatia, Greece, Cyprus
Book a callHover a pin to see who we worked with there.
Before you book
The questions owners ask first.
Open any of them. If yours is not here, ask it on the call.
Does AJC close the partner?
No. AJC acquires and qualifies the partner enquiry. Your agent or sales team handles the product discussion, commercial terms and the agreement.
What counts as a relevant partner enquiry?
A real company with relevant customers, market coverage or portfolio fit, a stated route to market and willingness to review the product commercially.
Is a number of enquiries guaranteed?
No. Volume depends on the product, the market and the pool of buyers or partners there. The scope is agreed after the market is checked on the call.
Is media spend included?
No. You fund media separately. The amount is scoped against the chosen market and campaign plan before anything launches.
Who is this for?
Manufacturers with a proven physical product, spare capacity, one market they want to grow and a named person who owns sales follow-up.
What happens on the call?
You tell us the product and market. We tell you whether a campaign there makes sense, what the enquiries would look like and what the first 14 days would involve. No obligation.
Next step
Tell us which market and partner type you need.
A short call with Antoine. Tell him the product and the market. He tells you whether a campaign there makes sense, what the first enquiries would look like, and what he would need from your sales owner. If it does not fit, he says so.
No obligation. contact@ajcgroupe.com · +371 27 269 953